anticurl + kerashine conditioning Temporary Straightener
WHAT IS IT? A technologically advanced curl remover, frizz controller, and antihumectant with KerashineTM Conditioning that builds strength, improves condition, and creates shine.
WHO IS IT FOR? Clients with naturally curly or frizzy hair that needs control. Clients with dual textured hair: straight in the back and curly in the front, or vice versa. Clients whose hair expands uncontrollably in high humidity. Clients with old, unwanted perms. Three convenient formulas make it easy to choose what’s appropriate for each client.
WHAT DOES IT DO? Its safe, patented formula alters the pattern of naturally curly or wavy hair, and depending on the specific processing, yields a variety of versatile styling results – from frizz-free curl, to smooth loose wave, to sleek, shiny straight. Kerashine™ Conditioning infuses the hair with Phyto-keratin®*, a blend of amino acids derived from plants, yielding unsurpassed conditioning and luminous shine while building and improving the hair’s strength.
HOW DO YOU USE IT? Apply Stage 1 with a brush and comb through. Allow to process at room temperature. Processing time varies depending on length and type of hair and desired result. Rinse hair thoroughly. Apply Stage 2 with a brush and comb through. Process for 5-7 minutes after application. Rinse hair, condition and style as usual.
Anticurl™ + Kerashine™ Conditioning is now an even more brilliant, improved technological achievement brought to you by Rusk. This innovative curl remover, frizz controller and anti-humectant builds strength and leaves hair with improved condition and shine. Stronger hair in better condition yields smoother, sleeker, more versatile styling results.
Available in three formulas: Formula 1 – Original Formula (for naturally curly or permed hair; pH 9.25),